SHOULDER MASSAGE TUTORIAL: ROTATOR CUFF
The shoulder, as you may know, is the most moveable joint in the human body - making it also the most vulnerable. So its tendons have a heavy task to bear. The rotator cuff is a small window into what the heck could be going on with your client's shoulder. Distinguishing the rotator cuff muscles and their collective raison d’être from the rest of the muscles can be... well, challenging.
Learning how to address this area isn't as easy as one might hope. However, that's where we step in. A solid grasp of anatomy is like having a lawyer on your side if someone is trying to claim land that you already own.
Do yourself and your clients a favor. Explore Allison's bodywork tricks and techniques in this rotator cuff massage tutorial and you'll be on your way to being the best thing that ever happened to shoulders.
The Rotator Cuff muscles are 4 muscles that encircle and help to stabilize the glenohumeral joint. Their tendinous attachments on the head humerus spell out the acronym SITS if you follow them around from superior, to the back posteriorly, and then wrapping under the axillary area to the anterior attachment.
Learn more about each muscle in the bonus sections included toward the bottom of this page..
READ: MASSAGE TECHNIQUE
The Rotator Cuff Fan Club

Starting off with a clear sense of anatomy is rule number one.
Let’s take the rotator cuff, for example. Let’s say you’ve got a client who comes into your office and claims rotator cuff pain as a problem (without having seen a professional) in the way that humans want to claim land. This rushed, unabashed assertion seems to be worth hanging all hopes on - regardless of whether or not it is right. And that’s ok.
The comfort we find in a “diagnosis” is worth something. But the actual rotator cuff is only a small window into what the heck could be going on. And a solid grasp of anatomy is like having a lawyer on your side if someone is trying to claim land that you already own. The truth is that there are 17 muscles that manipulate the scapula.
And what’s even cooler is the fact that there are no muscles that influence the shoulder that do not touch the scapula. Even the Latissimus Dorsi stakes a small claim on the inferior angle of the scapula - just to have some skin in the game - or fibers, I guess, would be more the more appropriate term here. Point being, distinguishing the rotator cuff muscles and their collective raison d’être from the rest of the muscles that just might be throwing a wrench into the equation would be a really great tool to have in your pocket. Let us review, shall we? The four muscles of the Rotator Cuff include the Supraspinatus, the Infraspinatus, The Teres Minor and the Subscapularis. The tendons for each of these has strategically found a handhold onto the head of the humerus so that they create this awesome “rotation” action that the shoulder is so good at. But they also team up to secure that humerus in place. In your text books, this is categorized as “stabilizes the head of the humerus in the glenoid cavity”. And this is no small feat. The shoulder, as you may know, is the most moveable joint in the human body - making it also the most vulnerable. So those tendons have a heavy task to bear. And when you combine that responsibility with the job of movement that these muscles already struggle to manage, a lot can go wrong. The issue is, though, that the other things that can go wrong don’t necessarily mean there is a “Rotator Cuff” problem. If you recall, there are 17 muscles that influence the scapula. And if you take into account that there are no muscles that move the shoulder without having some sort of contact with the scapula, there are a lot of chefs in the kitchen, so to speak. Every one of them is grabbing at the scapula and pushing or pulling the shoulder in one direction or the other. This means that if something goes wrong with one of them, chances that the others are affected are pretty high. For example, let’s say that the Supraspinatus is not operating at peak performance. Maybe it is strained from doing too much. Maybe it weak from doing too little. Maybe it is pinched from a particularly heavy purse strap that seems to think that digging in and being awkward is funny. Whatever the case may be, the Supraspinatus has antagonists. And these antagonists are going to react in some way. They have not meditated enough NOT to react. So because the Supraspinatus is in charge of abduction, the antagonists are going to be the muscles that bring the arm back down into adduction. In this case there are many. To be clear, that list includes the Latissimus Dorsi, the Teres Major, the Infraspiatus, the Teres Minor, the Pectoralis Major, the Triceps and the Coracobrachialis. Note! Only two of those seven are Rotator Cuff muscles. And there is a very good chance that one of those non-Cuff muscles is having issues. Try this: If a client has a Supraspinatus like the one described above, don’t hop on the Rotator Cuff fan club and limit the possibilities. Methodically work through the list and remain open to the idea that pain and disfunction do not understand the confinement of human categories. Before your client gets on the table, have them abduct their arm against your resistance while you palpate each of those muscles in cahoots to create adduction. Play around with a slight internal and external rotation with each lift of the arm to give you even more information. And then repeat this process with a resisted adduction. There are an enormous amount of factors at play when dealing with shoulder pain. As you engage your clients muscles and palpate the surrounding tissue, remember that it can be a little like finding a needle in a hay stack. Except that you have the gift of time and the patience of wholistic touch on your side. Use your sessions wisely. Explain to your clients that what you do takes time. And then utilize your hands as the nuanced tools they were meant to be. This is exactly why we do the work we do.
*If you enjoy this article, read my column in Massage & Bodywork Magazine.
WATCH: MUSCLE ANATOMY
A few shoulder muscles are revealing the inside scoop into that elite club known as the Rotator Cuff. Maybe it's not so elite after all...
6 mins 21 seconds

Shoulder Muscle Anatomy!
LISTEN: THE ROTATOR CUFF & PIE THROWING
Join Allison as she delves into this rotator cuff conundrum and analyzes how the muscles of the rotator cuff might help us understand why being “other oriented” could answer a few questions.
LEARN: CE CLASS
Never. Stop. Learning.
3 CEs ~ $75

AND ANOTHER THING...
Rotator Cuff Muscles
EXPLORE THE SUPRASPINATUS MUSCLE
The supraspinatus is often recognized for its role in arm abduction—but there’s much more to it. When we take into account how this muscle interacts with the rest of the rotator cuff, the deltoids, and the complex stabilization demands of the shoulder joint, we begin to see a broader picture.
Add to that the unique positioning of the scapula—a floating bone that doesn’t even sit in the frontal plane—and our understanding deepens. With this expanded perspective, we’re better equipped to refine our techniques and develop more effective, responsive treatment strategies.
LISTEN: ALGORITHM OF THE SUPRASPINATUS
Algorithms might dominate our feeds, but this is not necessarily a bad thing. Anatomy has the same issue. Dominated by what is the popular belief, muscles will often do what they are fed to believe is possible. Take, for example, the supraspinatus.
WATCH: MASSAGE TUTORIAL
Explore practical techniques to access and release the supraspinatus muscle in this hands-on tutorial, the first in a four-part series on the rotator cuff. From foundational warm-ups to advanced body positioning, Allison walks you through effective strategies to treat this powerful yet often overlooked stabilizer.
8 mins 5 seconds

Massage Tutorial: The ROTATOR CUFF: SUPRASPINATOUS
EXPLORE THE INFRASPINATUS MUSCLE
take a deep dive into the infraspinatus—an often-overlooked yet powerful lateral rotator of the shoulder. Learn how to locate, release, and stretch this thick, flat muscle using a variety of techniques that address chronic tension and referral pain patterns.
WATCH: MASSAGE TUTORIAL
6 mins 43 seconds

Massage Tutorial: The ROTATOR CUFF pt.2: INFRASPINATOUS
EXPLORE THE TERES MINOR
Dive into the small but mighty teres minor—a key lateral rotator often overlooked in shoulder dysfunction. Learn how to locate, isolate, and release this deep stabilizer with precise palpation and advanced pin-and-stretch techniques for lasting relief.
WATCH: MASSAGE TUTORIAL
5 mins 24 seconds

Massage Tutorial: THE ROTATOR CUFF - TERES MINOR!
EXPLORE THE SUBCAPULARIS
The elusive subscapularis—tucked between the scapula and the rib cage—is often the hidden culprit behind shoulder pain and restricted mobility. Learn how to access and release this powerful internal rotator with precision, care, and techniques designed to open the entire shoulder complex.
WATCH: MASSAGE TUTORIAL
5 mins 54 seconds

Massage Tutorial: THE ROTATOR CUFF pt. 4 - SUBSCAPULARIS!
SHOP: MASSAGE & BODYWORK

Your Rotator Cuff Companion:
GAME OF BONES
Joint health and arthritis are not a game. But this massage butter has a strategy that works. Fir Needle Essential Oil teams up with Yarrow Flowering Tops Extract to help relieve the pain associated with arthritis and joint pain. Available in Get a Grip and Total Meltdown formulas. For rotator cuff bodywork, some therapists prefer Get a Grip.
Available in Get A Grip and Total Meltdown Formulas.